Sorry About the Delay! Nintendo Leaks Wii Release

From ArsTechnica:

Press releases are the bread and butter of journalists, providing unfiltered statements from companies announcing their latest product plans or acquisitions. However, the language of press releases leaves much to be desired. Typically, they are long-winded, full of ridiculous superlatives about the company, and engage in meaningless marketing babble.

Given this reality, it was a delightful surprise to read Nintendo's latest press release concerning their fall gaming lineup. Instead of the usual dry language, Nintendo decided to have a little fun. The news item is ostensibly about the company's upcoming game releases, including Final Fantasy V Advance for the Game Boy Advance. The dual-screened DS is set to receive a whole slew of new titles in the coming months:

* Oct. 9: Clubhouse Games
* Oct. 16: Nintendogs (Dalmatian)
* Oct. 23: Magical Starsign
* Oct. 30: Pok?n Ranger
* Oct. 30: Children of Mana
* Nov. 6: Elite Beat Agents
* Nov. 13: Yoshi's Island 2
* Dec. 4: Custom Robo Arena
* Dec. 4: Kirby Squeak Squad

Where the fun comes in is the statement that the press release is not about the launch date of the Nintendo Wii, but "perhaps the secret to the launch information for Wii is somehow encoded in the text of this news item." The release does go on to talk a bit about the Wii and how the much-anticipated Zelda: Twilight Princess will be available for both the GameCube and Wii (the latter an enhanced version), but just when it is about to reveal the release date it ends with a cheeky "oh look, we're out of space."

Gotta love those leakers!